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Modern business moves at the pace of sucess

Ace Wallace, 
CEO & Founder

Presenting Mr. Ace Wallace, our distinguished Chief Executive Officer, hailing from the captivating South Side of Chicago. With an impressive background in the digital publishing industry, Mr. Wallace excelled as an advertising executive at Gannett, the nation's premier producer of daily news and media. Furthermore, he held the esteemed position of Managing Editor at the renowned NNPA (Black Press USA). Mr. Wallace embarked on his extraordinary journey at the tender age of 15 when he interned for the illustrious multi-platinum producer and recording house, 'Cold City,' a subsidiary partner of Warner Chappel/UMG. Within a mere two years, he immersed himself in the industry, ascending the ranks to become an astute assistant road manager for ColdCity/UMG artists in the influential West Coast market. In 2006, Mr. Wallace showcased his entrepreneurial spirit by founding Designs By Ace, a freelance graphic design business. Bolstered by the resounding support of the UMG/Cold City roster, DBA expeditiously emerged as one of the most sought-after design curators for album art. His profound comprehension of the symbiotic relationship between music and business propelled him to attain executive music production credits, while also demonstrating exceptional acumen in creative direction and curation of album art, amassing an impressive portfolio over the subsequent four years. Following his tenure at ColdCity/UMG, Mr. Wallace provided invaluable guidance as a board member and retained creative counsel to some of the music industry's preeminent artists and labels. His extensive expertise culminated in his appointment as National Managing Editor for the esteemed NNPA in Washington, DC in 2010. In this influential role, he collaborated with experienced luminaries to effect enduring changes in digital advertising practices, which persist to this day. In 2016, Mr. Wallace founded The Formula Creative, an eminent creative marketing agency headquartered in Chicago, with additional satellite solutions in Los Angeles and Houston. The Formula Creative has played an instrumental role in orchestrating some of the nation's most prominent marketing campaigns and innovative creative installations. Recognizing the demand for superior signage and innovative graphics, Mr. Wallace established TFC Signs and Graphics in 2020, positioning it as a leading manufacturer in the field. Beyond his remarkable entrepreneurial endeavors, Mr. Wallace currently holds executive and board member positions at RB Private as the Chief Marketing Officer, Positive Space Media as COO, Heavy Weight Entertainment as the President, AMBERWHITE Investments as President, Real Time Transportation as the Chief Marketing Officer, VVS King as the Creative Director, and Real Time Roadside as the Director. His unwavering commitment to philanthropy extends far and wide, epitomized by his core membership in the non-profit sector of Chicago.  Mr Wallace is the catalyst behind several youth programming efforts and initiatives in Chicago. For more information about Mr. Ace Wallace and his extraordinary ventures, kindly visit Theformulacreative.com.

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